Embodied Carbon Progress: Driving Collaboration on Low-Carbon Building Materials

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All things being equal, would you pay a premium of $1 per cubic yard for low-carbon concrete if it guarantees a 4-6% reduction in GHG emissions?*
Please rank these incentives from most (1) to least likely (4) to influence your decision to pay a premium for low-carbon materials.
1 (most likely)234 (least likely)
Amortization of premium costs: Spread the $100,000 premium over the building’s lifespan, making the cost more manageable within the overall project budget.
Financing incentives: Access better loan terms or financing rates due to the project’s sustainability features.
CSR recognition: Boost your company’s brand and stakeholder goodwill through enhanced ESG reporting.
Green building certifications and lease premiums: Earn certifications like LEED or net-zero status, potentially leading to higher lease rates and increased property value.
Which of the following tactics would most effectively encourage procurement to support low-carbon materials? (Select up to 2)*
Scenario: In many organizations, the procurement team’s focus is low cost, while the sustainability team’s focus is low carbon. Often sustainability teams have limited budgets, so ideally, procurement would dedicate part of its budget to support sustainable choices. Below are several tactics we’ve heard that could help align these two priorities.
Thank you for your help shaping the future of sustainable construction and reduce embodied carbon!